That's an excellent and very important question. Thank you for asking. We take the environmental impact of our entire process very seriously, from the raw materials to the end of the product's life.
Firstly, we prioritize recycled materials. A significant portion of our steel and plastic bins are made from post-consumer and post-industrial recycled content, which drastically reduces the need for virgin resources and the energy used in extraction. For our plastic models, we use durable resins that often contain a high percentage of recycled plastic.
In our manufacturing, we've invested in energy-efficient machinery and aim to power our facilities with renewable energy where possible. We also have a strict zero-waste-to-landfill policy for our production scrap; all metal and plastic off-cuts are collected and fed back into the production cycle.
We design for longevity and repairability. A trash can that lasts decades has a much lower lifetime impact than one that needs frequent replacement. Furthermore, our logistics are optimized to reduce transportation emissions, and we use minimal, recyclable packaging.
Honestly, the biggest impact comes from the use phase—proper waste segregation by users. That’s why we focus on clear, durable labeling and ergonomic design to encourage recycling. We're not perfect, but we are committed to continuous improvement, regularly auditing our supply chain and exploring new, greener materials and technologies. Our goal is to create products that help clean cities without harming the planet.